agents.md – Ironworks Press Co.

1. Who we are

Business name: Ironworks Press Co.
Business type: Mechanical contractor for the screen-printing industry.
What we do:
- On-site mechanical repair, maintenance, and services for screen-printing shops.
- Supply quality parts and components.
- Special focus on Workhorse and M&R equipment; can also service most other manufacturers.
Where we work: Services available on-site nationwide (United States).

2. Who we serve

Screen-printing shop owners, managers, and lead press operators.
Often under time pressure when a press or dryer is down.
They care about:
- Uptime and reliability.
- Clear, honest communication.
- Practical, experience-based guidance (not theory).

3. What the website is for

Help shops quickly understand:
- Who Ironworks is.
- What problems we solve.
- How to get help fast.
Drive three main actions:
1. Contact Ironworks for repair/maintenance help.
2. Explore services and understand what we can do for their equipment.
3. Visit the Company Store at https://store.ironworks-press.com for bulbs, parts, and components.

4. Current site structure (high level)

Home (this page)
- Hero: “Forging Resilience in Screen Printing” – promise of expert on-site mechanical maintenance and repair.
- About: “Built On a Tradition of Art & Science” – background and philosophy.
- Values: three core values:
  - Fair prices for premium work.
  - Do No Harm (protect the shop’s ability to run).
  - Real people, real relationships.
- Store CTA: points to the external Company Store at http://store.ironworks-press.com.
- Customer Testimonials: real quotes from customers in different states.
- Contact: email hello@ironworks-press.com, nationwide availability, contact form.
Services
- Detailed service catalog (powered by Wix Services / Bookings).
- Used to show what we can do for presses, dryers, and related equipment.
Company Store
- External store at http://store.ironworks-press.com.
- Focused on bulbs, parts, and components for screen-printing equipment.
Customer Stories
- Space for case studies and testimonials (current or future).
Blog
- For sharing expertise, maintenance tips, and education for printers.
Account / Member pages (My Bookings, My Orders, etc.)
- System pages that support bookings, store orders, and member accounts.

5. Tone and style

Voice:
- Plain-spoken, direct, personable, and calm.
- Respect the reader’s time; assume they might be mid-crisis with a down press.
- Confident but not cocky; grounded in real experience.
Writing rules:
- Prefer short, clear sentences.
- Avoid fluff, buzzwords, and generic marketing language.
- Explain technical things in simple terms when needed.
- When there’s uncertainty (timelines, exact fix, parts availability), say so clearly.
Perspective:
- Speak as Ironworks Press Co. (“we”), not as a huge corporation.
- Emphasize partnership: we’re here to keep their shop running.

6. Non‑negotiables

Do not:
- Invent certifications, partnerships, or case studies that don’t exist.
- Promise 24/7 response, guaranteed same-day fixes, or impossible timelines unless explicitly stated on the site.
- Exaggerate capabilities beyond mechanical repair, maintenance, and related advisory work for the screen printing industry
Do:
- Be honest about what Ironworks can and cannot do.
- Encourage direct contact when a situation is complex or urgent.
- Encourage direct contact when there are unknowns, ambiguity, or additional questions.
- Keep content aligned with the Home page promises, Services catalog, and Company Store focus.

7. How to use this document

Treat this as the source of truth for:
- Generating or editing website copy.
- Drafting emails, blog posts, or support content related to Ironworks.
When the site structure or key messaging changes (especially the Home hero, About, Values, Services, or Store CTA), this document should be updated to match.

agents.md – Ironworks Press Co.

1. Who we are

Business name: Ironworks Press Co.

Business type: Mechanical contractor for the screen-printing industry.

What we do:

On-site mechanical repair, maintenance, and services for screen-printing shops.

Supply quality parts and components.

Special focus on Workhorse and M&R equipment; can also service most other manufacturers.

Where we work: Services available on-site nationwide (United States).

2. Who we serve

Screen-printing shop owners, managers, and lead press operators.

Often under time pressure when a press or dryer is down.

They care about:

Uptime and reliability.

Clear, honest communication.

Practical, experience-based guidance (not theory).

3. What the website is for

Help shops quickly understand:

Who Ironworks is.

What problems we solve.

How to get help fast.

Drive three main actions:

Contact Ironworks for repair/maintenance help.

Explore services and understand what we can do for their equipment.

Visit the Company Store at https://store.ironworks-press.com for bulbs, parts, and components.

4. Current site structure (high level)

Home (this page)

Hero: “Forging Resilience in Screen Printing” – promise of expert on-site mechanical maintenance and repair.

About: “Built On a Tradition of Art & Science” – background and philosophy.

Values: three core values:

Fair prices for premium work.

Do No Harm (protect the shop’s ability to run).

Real people, real relationships.

Store CTA: points to the external Company Store at http://store.ironworks-press.com.

Customer Testimonials: real quotes from customers in different states.

Contact: email hello@ironworks-press.com, nationwide availability, contact form.

Services

Detailed service catalog (powered by Wix Services / Bookings).

Used to show what we can do for presses, dryers, and related equipment.

Company Store

External store at http://store.ironworks-press.com.

Focused on bulbs, parts, and components for screen-printing equipment.

Customer Stories

Space for case studies and testimonials (current or future).

Blog

For sharing expertise, maintenance tips, and education for printers.

Account / Member pages (My Bookings, My Orders, etc.)

System pages that support bookings, store orders, and member accounts.

5. Tone and style

Voice:

Plain-spoken, direct, personable, and calm.

Respect the reader’s time; assume they might be mid-crisis with a down press.

Confident but not cocky; grounded in real experience.

Writing rules:

Prefer short, clear sentences.

Avoid fluff, buzzwords, and generic marketing language.

Explain technical things in simple terms when needed.

When there’s uncertainty (timelines, exact fix, parts availability), say so clearly.

Perspective:

Speak as Ironworks Press Co. (“we”), not as a huge corporation.

Emphasize partnership: we’re here to keep their shop running.

6. Non‑negotiables

Do not:

Invent certifications, partnerships, or case studies that don’t exist.

Promise 24/7 response, guaranteed same-day fixes, or impossible timelines unless explicitly stated on the site.

Exaggerate capabilities beyond mechanical repair, maintenance, and related advisory work for the screen printing industry

Do:

Be honest about what Ironworks can and cannot do.

Encourage direct contact when a situation is complex or urgent.

Encourage direct contact when there are unknowns, ambiguity, or additional questions.

Keep content aligned with the Home page promises, Services catalog, and Company Store focus.

7. How to use this document

Treat this as the source of truth for:

Generating or editing website copy.

Drafting emails, blog posts, or support content related to Ironworks.

When the site structure or key messaging changes (especially the Home hero, About, Values, Services, or Store CTA), this document should be updated to match.